| 05/11/2009 |
| Namaqua clinches SKY TV deal |
World of Patria are delighted to announce that Namaqua Wines will be featured on TV during the winter of 2009/2010. This will help all our customers build on great sales growth in 2008 and 2009. Namaqua Wines has been chosen as official sponsors of SKY Sports coverage of England's winter cricket tour of South Africa, and the brand will be featured before and after play and during breaks throughout 27 exciting days of coverage from November to January. This intensive coverage will increase brand recognition of Namaqua still further, helping to build sales for 2010. Coverage begins on Friday 13th November. Trailers start from 31st October. Andy Butcher, Director, comments, "Namaqua is already proving to be a strong seller again this year. Coupled with the excellent news of the cricket sponsorship on SKY Sports, we are expecting a bumper end to the year. We are encouraging all our customers to make the most of this, and to increase their stock and display areas to gain maximum benefit. This is another example of the great brand that Namaqua has become and with the World of Patria supporting this throughout travel retail and duty free the brand will continue to go places." |
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